01
Positioning, content and media relations
Communication assessment, narratives and messaging, and journalist engagement on public affairs issues. Development of institutional materials, articles, presentations, videos and podcasts.
Strategic communications
Positioning and communications connected to business strategy.
We help businesses and associations explain their positions, build dialogue and engage the audiences relevant to their institutional objectives.
We combine an understanding of the political and regulatory context with clear messages and communication delivery to support a consistent approach.
02
Institutional and digital campaigns
Planning and delivery of communication and advocacy campaigns. Audience, message and channel definition, content production and engagement activities aligned with the client’s objectives.
03
Reputation and leadership preparation
Media and narrative analysis, executive positioning and spokesperson preparation. Training, crisis prevention, response protocols and message preparation for sensitive issues.
04
Engagement and strategic events
Audience mapping and engagement with opinion leaders. Event concept development, content curation and production to bring stakeholders together and advance institutional agendas.
05
When does your organization need this support?
A clear position on a relevant issue.
When presenting its position on a regulatory issue, an organization needs a consistent narrative, a communications plan, supporting materials and leaders prepared for dialogue. We structure this work and, where appropriate, develop a digital campaign and engagement activities.
06
How can communications and government relations work together?
Institutional engagement becomes more consistent when arguments, messages and stakeholder relationships follow a shared strategy. Primea connects context analysis, positioning, content, leadership preparation and campaigns to support dialogue with relevant audiences.